Saturday Mar 16, 2024
9:30 AM - 11:30 AM EDT
March 16, 2024, 9:30am EDT
Online
Free
https://www.score.org/midflorida/event/determining-product-profit-potential-and-target-market-6
Barry Black, Education Director
Mid-Florida SCORE
352-399-0050
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This workshop will cover methods of calculating the market potential and estimating the amount of sales and profit you can derive from it using databases available for free through the Jacksonville Public Library. This will include:
• How to define consumer or business target markets.
• How to include psychographics in the definition.
• Calculating market potential sales and profitability.